How To Build Relationships With Everyone From Best-Selling Authors To Influencers



These are the EXACT same steps I used to go from $0 to over $1,000,000 in online course sales in less than 24 months (and used by over 2,500+ of my students)

it's free!
100% privacy guaranteed, no messin' around!
Featured On

I use RISE partner Wistia for video hosting because they rock. .

Audio Only Player

One of the biggest questions I often get that you want me to cover is the art of building relationships, especially with difficult-to-reach people including best-selling authors, big time entrepreneurs, and online influencers/bloggers, etc.

Enter today’s guest, Elizabeth Marshall.

I took a pen and paper out today and wrote down what I think today’s guest Elizabeth Marshall is absolutely excellent at that we can all learn from as creative entrepreneurs. She is the master at building relationships. Seems to know everyone, everywhere all the time and this is possibly the most important: she’s extremely well liked.

And this isn’t fluff. Just take a look at a few things Elizabeth has done:

  • She helped Michael Port’s book become a best-seller through her marketing and relationship-building strategies.
  • She launched successful “virtual book tours” for big time authors, ranging from Seth Godin to Michael Port.
  • She is the co-creator of . A quick note on this: This is really a DREAM TEAM of folks to help you with your future book. I trust these fine folks more than anyone. Why? Because when my book came out, I hired Elizabeth to help organize my book launch and bring her huge expertise to the table. She is a freaking rock star.

For those of you who are considering, or immersed in, taking big steps with your ideas, message, and publishing dreams – there’s an amazing event coming up in the heart of Manhatten that may be exactly what you need. (affiliate link because I trust the heck out of this and know it will help aspiring creative entrepreneurial authors).

In this interview, I pick Elizabeth’s brain about building relationships. How does she seem to know everyone? How does she meet and stay in contact with so many great people? What relationship mistakes does she see over and over? This and much more. Enjoy!

About Today’s Guest, Elizabeth Marshall:

Elizabeth MarshallElizabeth is the co-author of The Contrarian Effect: Why It Pays (Big) to Take the Typical Sales Advice and Do the Opposite (Wiley, Sept 08), a book she co-wrote with Michael Port, bestselling author of Book Yourself Solid and Beyond Booked Solid. Since 2006, Elizabeth has served as Director of Sales for Michael Port Companies and has led teleseminars, coaching programs and workshops with Michael.

Known as the Marketing Marshall, Elizabeth works with business experts, authors and entrepreneurs to help them attract clients, spread their message and sell their books. As an author and speaker, Elizabeth has first-hand experience and expertise at finding the fastest, easiest and most effective ways to sell books, attract clients and create a following.

In 2007, she founded and has launched virtual book tours for clients such as Seth Godin, Michael Port and Howard Behar (former Starbucks President) and hosted business experts, such as Keith Ferrazzi, Tim Ferriss, David Allen and Tim Sanders.

Before launching her coaching and consulting practice, Elizabeth had a successful career in sales and recruiting. While working for the nationally recognized Merritt, Hawkins and Associates, she won the award for Research Recruiter of the Month multiple times.

Elizabeth holds an undergrad degree in music from Baylor University, a master’s degree from Yale University. She received coach training from Coach University. When she’s not working with clients, she enjoys practicing yoga, watching NBA games and hanging out with Barkley, her Australian Shepherd.

Connect With Elizabeth (and tell her you saw her on RISE!):

This Episode Of The Rise To The Top Is Exclusively Sponsored By :

Today’s The Rise To The Top episode is sponsored by HubSpot, which has just published an amazing collection of 101 quotes from some of the most influential thought leaders in marketing. This ebook, titled “101 Awesome Marketing Quotes” is meant for you to read, embrace and share with your co-workers and friends who can use some marketing inspiration. Download your free copy today at .

Subscribe To RISE:

You can join the 100,000+ RISE enthusiasts and catch new episodes every week, featuring conversations with unique guests on, as well as iTunes ( and ) and now on your television via and .


Have You Seen These Episodes?


The Rise To The Top intro song was brilliantly created by Ashkon. Check him out on and .

Show the world you are fluff-free with !

Have you nabbed a copy of my book Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business? You can grab the first chapter for free , and you can buy it or anywhere books are sold.



These are the EXACT same steps I used to go from $0 to over $1,000,000 in online course sales in less than 24 months (and used by over 2,500+ of my students)

it's free!
100% privacy guaranteed, no messin' around!