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How To Market Your Business Like The Grateful Dead With Special Guest David Meerman Scott

 

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QUESTION: What does the Grateful Dead have to do with marketing your business smarter, faster, cheaper?

David Meerman ScottANSWER: Listen to David Meerman Scott, the co-author of the new book (affiliate link) and marketing legend, joins me today to talk about two things you will find interesting:

  1. How David and co-author Brian Halligan surprised the heck out of everyone with this new book by doing the opposite of what everyone else in publishing does.
  2. Key lessons from how the Grateful Dead built, marketed, and promoted themselves that you can apply as a hustling entrepreneur.

It doesn’t matter if you love, hate, or have no idea about the Grateful Dead. There are lessons for everyone.

What is your take? Are there some key takeaways for your business?

Connect With David (and tell him you saw him on RISE):

On his blog,

Other Links:


This Episode Of RISE Is VERY Proudly Sponsored By

Buying a printer may not be that sexy, but you certainly want to have someone you trust when you need to nab one (or one hundred). is our choice and we are fortunate to have them as a sponsor as well. Mention RISE and get six months of free service (SWEET!).

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GET MY FREE CHEAT SHEET

These are the EXACT same steps I used to go from $0 to over $1,000,000 in online course sales in less than 24 months (and used by over 2,500+ of my students)

it's free!
100% privacy guaranteed, no messin' around!