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What Every Entrepreneur Needs To Know About Pay-Per-Click Advertising

 

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Ahh the wonderful world of pay-per-click advertising. I don’t know about you, but I’m not a PPC expert, so I found someone who is to pick his brain and find out:

-The basics of PPC

-Common mistakes

-Best practices

-Keys entrepreneurs needs to know before jumping in (or deciding not to).

Like almost every form of marketing and advertising, PPC isn’t for everyone. But it might be for you. Now with SO many PPC options (more by the day) including Google, Facebook, StumbleUpon and many others…it might just be a HUGE business builder for you.

So, who is the expert?

Bryan Rahn is one of the Principals of . Bryan has been dominating some of the most competitive industries online for the better part of a decade. He specializes in paid search, conversion rate optimization and lead generation. He is also the world’s most eligible statistician.

This RISE episode is ever-so-proudly sponsored by:

Johnny Londoff Chevrolet: Just by mentioning “The Rise To The Top” you will get no-haggling supplier pricing and Johnny Londoff Chevrolet. A few words to save thousands. Sweet. Plus, Johnny is one of the smartest business folks I’ve met (I mean he is sponsoring this so why wouldn’t he be? Just kidding). He has some of the most loyal customers in the business. People that have been with them for decades. Why is this? Johnny and I kicked off the customer service conversation in an interview and soon there will be more tips from Johnny here on RISE.

Paule, Camazine & Blumenthal P.C.: At some point, you are going to need some legal help. From contracts to IP to who-knows-what, I use Jeff Michelman from PCB and have for years. Why? Because he is the best. Period. His reputation proceeds him and he genuinely cares (as opposed to just caring about the billing like some lawyers). If you have a burning legal issue or have any that might rear in the future, you can reach out to Jeff at Jmichelman AT pcblawfirm.com. Plus you can pick up some legal tips for free on Jeff’s legal video channel here on RISE.

YP.COM: Short, simple and sweet: YP.COM offers more ways for consumers to discover and connect with local businesses (and they have a new slick looking site that is really easy to navigate which is a HUGE plus).

 

GET MY FREE CHEAT SHEET

These are the EXACT same steps I used to go from $0 to over $1,000,000 in online course sales in less than 24 months (and used by over 2,500+ of my students)

it's free!
100% privacy guaranteed, no messin' around!